So "Transformers" director Michael Bay's comments about the death of HD-DVD may be true as Toshiba Corp., the spearheading company of the format, is planning on dropping the format.

Sister site Entertainment News International reports that an unidentified company source has said that Toshiba is entering the final stages of exiting the format war, which will declare Sony Corp.'s Blu-ray the winner of the next-generation format war.

Expect an announcement on the pull-out from Toshiba early this week, the source says.

The final blows to the already-lagging HD-DVD format comes when big box retailers Wal-Mart and Best Buy as well as online rental service Netflix backed Blu-ray this past week.

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